In the second of this term’s Design School Lecture Series, Pentagram’s Eddie Opara came to discuss the role between design and modern technology, meanwhile demonstrating his impressive design background.
“The problem graphic design has, is when you try to define it.”
LCC Alumni, Opara, identifies not as a graphic designer, but as a tinkerer. Moving from place to place, person to person, repairing and making things work.
The design identity of Platform, a series of talks in tech hubs around America is an example of Opara’s ‘tinkering’; his methods in branding the event transcended graphic design, creating an innovative strategy, integrated with all aspects of the event.
Opara asked us to question how much we rely on grids as designers; arguing that although they give us clarity and balance that we should try to break away from using them so rigidly… “More of a grid religion, that a grid system”.
As conveyed in the…
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